Average Sales Cycle Length

Series B Key Challenges
Series B Team’s org
Market Practices

SMB companies: average 1 to 4 weeks Mid-Market: average 4 to 12 weeks Enterprise: average 12 to 36 weeks.

Average Sales Cycle Length is a metric used to measure the amount of time it takes for a sales team to close a deal from the start of the sales cycle to the closing date.
Formula:ClosingDate/SalesCycleStartDateFormula: Closing Date / Sales Cycle Start Date

Market practices

The sales cycle if you target SMB companies should be between 1 to 4 weeks, Mid-Market 4 to 12 weeks, Enterprise 12 to 36 weeks. - Stéphane, CEO @ AtScale

From SaaStr’s Benchmark for B2B Sales Cycles: